Moving The World With Logistics

I heard the term ‘logistics’ a few years ago on a commercial about transportation.  Then, while on a road-trip vacation, I saw it under the corporate logo on an 18-wheeler.  I thought it had to do with the way consumer products moved from place to place.  Then an investment firm used it in one of their ads.  In both cases, the tag line ‘It’s Logistics,’ was said with soothing ‘it’s logical’ tone.  There is more to this phrase than it implies.

They said ‘logistics’ but the listener was meant to think ‘logical.’

There is nothing logical about a term that means manipulating the system to the benefit of those managing it.  It reduces ‘human’ to irrelevancy.  Logistics is controlling the many by the few.

Leave a Reply

Your email address will not be published. Required fields are marked *